Grip, Lighting Equipment, Production Supplies, Power in Michigan
 

SUPPORTING CAST

 
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  Our roots...  
 

We thought long and hard about putting our mission statement on our web site. We wanted to make it "pretty" and sound just great, maybe even throw in a few buzzwords. But we wondered just how many people really care about the words in the formal statement. So we thought we'd just tell you a little bit of who we are and what we're about.

To put it simply, our mission is to support your next masterpiece. We're here to support your efforts and provide the tools to help you create that masterpiece.

Mid America is truly a family company, but the term "family" extends beyond genetic ties. The Mid America Family is made up of everyone who is a part of our organization. Some of us are related, and some of us are extended family. The point is, we're a bunch of people dedicated to making things work for you. If you look good, we look good.

Our history is pretty interesting (at least we think so). The Wandrei family has been lighting masterpieces for over 100 years! The company was founded by Doug Wandrei, who followed in the footsteps of his ancestors and made a significant impact on the stage and lighting industry. Sadly, Doug passed away in April, 1998. Read more about Mid America's roots below.

 
 
 
 
It seems that the members of the Wandrei family have the entertainment industry in their blood. The Wandrei family has been in show business for over 100 years! Mid America's forebears were some of the founding fathers of stage lighting.
Doug Wandrei , Mid America's founder, inherited his love of the business from his father and grandfather. Gustave "Gus" Wandrei, Doug's grandfather, managed the monumental task of erecting, razing, transporting, and storing the largest piece of canvas on earth – the "Big Top" which housed the Barnum and Bailey Circus.
Gus began his theatrical career when the footlights were flickering jets of gas flame and actors cast grotesque shadows on painted backgrounds depicting shadowless statues, furniture, windows, plants and clouds.

During his 63 years, Gus contributed hundreds of improvements and innovations in the areas of stage lighting, scenery arrangement and backstage efficiency. He helped introduce the use of real furniture on stage instead of just painting it on the background. Gus's theories on scene shifting reduced the time required for these operations from several minutes to a handful of seconds.

Gus's greatest interest was in stage lighting. He worked through the eras of gas and calcium light to the advent of electricity and continuously made improvements to make the world of make believe seem as real as possible. He developed reflectors that helped focus the open flame of the gas light. He also designed and built fasteners, housings, and supports that enabled ever greater control over the fixtures that lit each performance. Gus had the talent to transform an old sheet, properly draped, into a thing of beauty by applying his expert knowledge of lighting.

Gustave Wandrei, Jr. ("Little Gus"), followed in his father's footsteps first as a soundman recording the Big Band sounds of Goodman and Tommy Dorsey and later as a stage hand and lighting director in many Detroit area theaters. He also had a talent for working magic with light and ultimately became a gaffer.

While working for the Jam Handy Organization, Little Gus was instrumental in the production of military training films that helped win World War II. Gus helped develop and build the rigs used to simulate air, sea, and ground combat conditions.

Doug and his brother Karl continued the family tradition of working in stage and film production. Doug served as a combat cameraman during the Korean War and then worked as assistant camera on features and series TV for about 10 years. From his position next to the camera Doug was able to observe and learn the camera and lighting techniques of some of the world's best practitioners. He took a little from each of these people and amassed a wealth of valuable knowledge on lighting and production.

Doug went on to become a film editor, a production manager, and a producer. But he eventually returned to his first love – lighting. Doug realized that good lighting is an art form. "With the proper equipment you can literally paint a scene with light," he said. "It's most gratifying when you finish your work because you can see the results and know that you truly contributed to the success of the film or video production you're working on."

Like many other gaffers, Doug often ran into problems because the tools needed to do the job did not exist or were not very reliable. Out of need and necessity, Doug went into the equipment business. His initial goal was to make the equipment that was commonly used in Hollywood available to industrial and commercial producers in Detroit.

Today, Mid America Cine Support has grown from a single small grip truck back in the 70's to a fleet of fully equipped grip trucks and a warehouse packed with everything imaginable. Each truck carries hundreds of items and draws from a centralized pool of equipment.

Mid America often supplies numerous large production jobs at the same time. Our large inventory allows us to do this while keeping prices at a very reasonable level.

Doug knew from personal experience how frustrating it is to have equipment break down on the set. That's why we're dedicated to keeping our equipment serviced and tested. Each light and each piece of equipment is inspected before it goes out on a job. We have a very talented and dedicated staff and we're committed to customer service.